Summary
Connect with me - https://steffan.club/ConnectWithMe
I’m the Founder and CEO of ELXR®, a leading SportsTech company based in Singapore, with a wholly-owned subsidiary in Japan.
After a 16-year career with the Special Forces of the Singapore Armed Forces, I embarked on the mission to make fitness more accessible and holistic, through the Direct-To-Consumer brand ELXR. Encouraging Special Forces Lifestyle, ELXR® is a multi-channel ecosystem designed to help founders perform better, connecting to the global startup community through military-inspired training, events, gear and technology.
ELXR® is one of the few Sports Technology company in Asia with many notable firsts. The first and only company in Singapore to enter the prestigious 500 Startups (2018), Plug and Play program (2019) Japan, the top accelerators in the world based in Silicon Valley, the programs acceptance rate globally at only 6%. ELXR® was awarded Best International Startup (2019) at the Plug and Play Tokyo EXPO, a venture capital and accelerator company based in Silicon Valley. ELXR® is also one of the companies globally chosen by the Global Sports Innovation Centre powered by Microsoft (GSIC) bringing digital transformation to sports entities around the world. The company was accepted at the 500 Startups Global Launch, Silicon Valley, and Plug and Play Kyoto - Hardtech Health program (2020).
I have recently been appointed as the 1st Official Representative to support overseas expansion of startups from Hyogo Prefecture, as well as market access for startups from Singapore to Hyogo Prefecture. I am currently also the 1st Official Representation for Startup Plaza Hyogo KiP (Hyogo Prefecture)s first overseas office in Singapore.
I was the 1st International Race Director for Spartan Race, and had organised multiple inaugural races in Shanghai, Beijing, Japan, Taiwan and Hong Kong. As part of the Special Forces fraternity, dedication and methodicalness are my hallmark, evidently shown in all strategic and tactical execution of my tasks.
In my leisure time, expect to find me roaming the trails doing ultra-marathons, or round-island cycles to seek that clarity of thought.
Featured Skills
Work Experience
Gear Development Team Apr 2022 - Present
Agilite IsraelAgilite Tactical Gear is one of the leading tactical gear manufacturer globally, based in Israel. They manufacture world class equipment for SOF, LE and SAR worldwide and is the Authorised Gear Supplier of the Israel Defence Forces.
Agilite was founded by Israeli Special Forces and US Army veterans with extensive experience in combat zones in four countries across the Middle East.
As a member of the Gear Development Team for Agilite, I receive opportunities to provide personal feedback and opinions on upcoming products and concepts, including confidential preview pictures, videos or physical product prototypes, so as to allow us to create high quality gear together.
Founder/CEO Apr 2018 - Present
ELXR SingaporeELXR is a sports technology company headquartered in Singapore, with a wholly-owned subsidiary in Japan. Formed in 2018, the Direct-To-Consumer Brand ELXR offers innovative and personalised solutions promoting Special Forces Lifestyle.
ELXR helps founders with a holistic approach to Physical, Mental, Social and Business Fitness, using skills and knowledge previously only available to Tier 1 Special Forces. Efficient, effective and straight to the point, we tackle the problem at the key terrain and achieve mission success swiftly and decisively.
ELXR® is one of the few Sports Technology company in Asia with many notable firsts. The first and only company in Singapore to enter the prestigious 500 Startups (2018), Plug and Play program (2019) Japan, the top accelerators in the world based in Silicon Valley, the programs acceptance rate globally at only 6%. ELXR® was awarded Best International Startup (2019) at the Plug and Play Tokyo EXPO, a venture capital and accelerator company based in Silicon Valley. The company was accepted at the 500 Startups Global Launch, Silicon Valley, and Plug and Play Kyoto - Hardtech Health program (2020).
Additionally, ELXR is one of the companies globally to be chosen by the Global Sports Innovation Centre powered by Microsoft (GSIC), an initiative to bring digital transformation the sports entities around the world. ELXR is the first Singapore company and the only startup in the region to have been selected for the programme.
International Race Director (Asia) Feb 2016 - Jan 2018
Spartan Race Inc United StatesAs an International Race Director, I work with local partners on putting up Spartan Race in the region I am deployed in, providing end-to-end turnkey solution from race route planning to event day execution.
I lead a team that covers Race Operations, Festival Area and other parts of a Spartan Race, as the first International Race Director for the Asia market.
Education
Executive MBA (Business And Management) Sep 2023 - Present
Quantic School of Business and Technology United StatesQuantic School of Business and Technology is a global business school offering MBA and Executive MBA degrees, based in Washington DC.
Aligned with programs at the worlds leading business schools, Quantic replaces traditional lecture-based instruction with active, individualized courses available on any device.
Quantic is as selective as top MBA programs and boasts more than 15,000 students and alumni from over 115 countries.
Bachelor of Engineering (Civil Engineering) Jun 2000 - Jul 2006
Nanyang Technological University SingaporeNanyang Technological University (NTU) is one of Singapores two major national universities. Founded in 1981, it is also the second-oldest autonomous university in the country.
NTU is frequently ranked within the worlds top 30 universities according to most major international rankings.[5][6][7][8], and is widely-considered to be one of the two most prestigious universities in Singapore, after the National University of Singapore.
Other Skills
Q&A with Steffan Fung
What achievements in your career are you most proud of?
I graduated from the 1 year Special Forces (Counter-Terrorist) course from Singapore Armed Forces Commandos - after a 120 hrs event called the Hell Week.
I am also the first and only International Race Director in Asia, representing Spartan Race to organise their inaugural races in Shanghai, Beijing, Hong Kong, Taiwan and Japan.
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What area are you most interested in regarding your current career?
I have the ability to build products which can benefit the community - with no glass ceiling. The sky is the limit.
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